Hi, I’m Julie.
Executive Coach.
Leadership Advisor.
Growth Partner.
Helping leaders navigate uncertainty with clarity and courage.
My career has always been fueled by a deep curiosity about how people and systems work and a desire to make things better for everyone inside them.
I started in entertainment and media, where I learned how to motivate people with competing priorities, build alignment under pressure, and deliver results when the timeline was never long enough. I climbed the corporate ladder quickly, working with brands like Disney, NBC and The U.S. Olympic Committee.
But what really lit me up wasn’t the marketing - it was the people. The team dynamics, the leadership styles, the culture beneath the work. I found myself more interested in how we worked together than in what we were producing. So I followed that pull.
Today, I’m an executive coach, team facilitator, and leadership advisor. I help high-achieving leaders and mission-driven teams navigate complexity, lead through change, and build the internal capacity to thrive at work and beyond.
I’ve Been in the Room.
I’ve Led the Team.
I Know the Pressure.
Before coaching, I spent 15+ years in high-stakes leadership roles across media, tech, and marketing - pioneering digital strategies for brands like Procter & Gamble and Lifetime Entertainment.
I’ve seen what happens when scale outpaces leadership. When pressure mounts. When people burn out. I’ve watched some leaders sink, others swim and I’ve learned what it takes to build leadership that lasts.
That experience shapes how I work today: I don’t offer cookie-cutter coaching. I help leaders across industries - from global brands to healthcare companies, from start-ups to VCs and everything in between - get to the root of what’s holding them back, whether it’s within themselves or the system in which they operate, and move forward with greater clarity, confidence, and ease.
My Style?
Direct. Strategic. Deeply Human.
I’m not here to give you answers. I’m here to help you find better questions. I bring a practical, systems-savvy approach grounded in deep empathy and real-world experience.
Working with me means:
Expanding your interpretation of what’s happening personally and organizationally
Identifying the patterns that create friction or stall growth
Building capacity to hold more complexity, with less stress
Experimenting with new approaches, iterating toward lasting change
Clients say they value my ability to ask the hard questions, hold space for real reflection, and co-create solutions that work not just in theory, but in the messy middle of real life and leadership.
CREDENTIALS
ADDITIONAL LEARNING
Adaptive Leadership (Zander Grashow)
Scaling Intimacy (Jenny Sauer-Klein)
Conversations & Dancing on the Edge (Cultivating Leadership)
Seth Godin’s altMBA alumna
The George Washington University alumna
I believe in continuous growth—because the world isn’t standing still, and neither are we.
A few things I love.
The ocean. The city. Creating space for big conversations. I split my time between Asbury Park and New York City honoring both my beach soul and my urban edge.
Whether I’m coaching a CEO, facilitating a team offsite, or guiding a founder through a make-or-break moment, I’m here to help people show up fully, lead more effectively, and turn challenges into catalysts for growth.
You made it this far…
I asked ChatGPT to be my drunk bestie and explain what I do. Here’s what happened.
So like… Julie? She’s basically the person you call when your entire leadership team is stuck in a swirl of chaos, politics, and "we're not aligned" nonsense and you’re like, “Why is everyone acting like toddlers in Patagonia vests?”
She swoops in—not like, all bossy, but with this calm Jedi energy—and asks the one question that cuts through the BS and suddenly everyone’s like “Oh. Right. That’s the real issue.”
She works with executives, high-performers, all these power people, and helps them actually lead instead of just perform leadership. It’s not therapy, it’s not cheerleading—it’s like adaptive strategy meets inner work meets “let’s get your sh*t together.”
Also? She's terrifyingly smart but will never make you feel dumb. And you will cry in a good way.
So yeah. She’s the coach people don’t realize they need until everything’s on fire and then she’s like, “Okay, here’s the fire escape. Also, why did you set the building on fire in the first place?” Iconic.
